The flagship trade event for the Middle East’s travel and tourism sector—Arabian Travel Market (ATM)—is officially set for September 14 – 17, 2026. Hosting thousands of industry leaders, innovators, and exhibitors at the Dubai World Trade Centre (DWTC), this edition brings a refreshed timeline and a sharp focus on the future of global travel under its Travel 2040 theme.
Whether you are attending as a hosted buyer, travel tech innovator, or industry delegate, seamless preparation is key to making the most of your time on the floor. Here is your essential guide to navigating ATM 2026.
Key Event Details & Timings
Mark your calendar and adjust your travel schedules for the updated September dates:
Venue: Dubai World Trade Centre (DWTC), Sheikh Zayed Road, Dubai, UAE.
1. Fast-Track Your UAE Visa Processing
Before finalizing your flights and hotel bookings, ensure your entry clearance to the United Arab Emirates is in order. International visitors requiring an entry permit can process their visa quickly online through uaepermit.com.
Securing your visa early through uaepermit.com ensures you avoid last-minute delays at immigration, leaving you free to focus on setting up B2B meetings and organizing your event itinerary.
2. Who You Will Meet on the Floor
ATM brings together global heavyweights across luxury travel, aviation, hospitality, and destination marketing. Key exhibitors and stakeholders participating include:
Regional Destinations: Department of Culture and Tourism – Abu Dhabi, Ministry of Tourism Kingdom of Bahrain, Royal Commission for AlUla, and Qatar Tourism.
Global Destinations: Visit Maldives, Ministry of Tourism of Indonesia, Jamaican Tourist Board, and Moroccan National Tourist Office.
Aviation & Hospitality: Qatar Airways, IHG Hotels & Resorts, Regnum Hotels, and United Hospitality Management.
Travel Tech Leaders: Sabre, along with dozens of startups in the dedicated ATM Travel Tech zone.
3. Top Features to Explore at ATM 2026
ATM Travel Tech Hub: Explore practical applications of AI-driven travel planning, virtual/augmented reality tours, and smart mobility solutions.
Sustainability & Net-Zero Focus: Discover breakthrough practices in carbon-negative tourism, electric aviation, and eco-hospitality.
Ultra-Luxury & Frontier Travel: Dedicated showcases featuring next-generation luxury experiences, personalized wellness retreats, and emerging space/deep-sea travel concepts.
AI Matchmaking: Utilize the official event networking platform to pre-schedule B2B meetings with suppliers and buyers before setting foot in Dubai.
Quick Preparation Checklist
Register for ATM 2026: Complete your attendee pass on the Official ATM Visitor Registration Portal.
Apply for your UAE Entry Permit: Apply online at uaepermit.com to get your travel visa processed ahead of time.
Book Accommodation: Reserve rooms near the venue via the DWTC Official Travel & Accommodation Page or along the Dubai Metro line.
Schedule Meetings: Log into the official matchmaking app to lock in your high-priority networking sessions.